The Aurora by SiOnyx, the world’s first day / night action camera, made its long-anticipated debut in Denver last week at the Outdoor Retailer Summer Market as the official product launch. The Outdoor Retailer Summer Market is the nation’s largest outdoor gear and apparel trade show. Outdoor Industry Association (OIA) is the association partner, title sponsor, and education provider of the events. OIA unites and serves the outdoor industry in a variety of ways, making this event an ideal venue for the launch of SiOnyx’s latest creation. The show drew huge crowds as always, and Aurora by SiOnyx generated an enthusiastic response from the outdoor specialty retailers, who are quick to recognize the camera’s unique performance and versatility.
About the Event
The Outdoor Retailer Summer Market is the largest outdoor industry show in North America and is expected to draw a huge crowd again this July. In a show geared toward the thriving outdoor sports industry, buyers, suppliers, retailers and market experts will be on hand representing interests that range from camping and boating to surfing and mountain climbing. The show offers conferences, training sessions, leadership seminars, and educational opportunities. It’s a great place for outdoor sports professionals to gather and share ideas on buying, sourcing, trends, and innovations that impact the industry. In short, it is the perfect venue for the launch of SiOnyx’s masterpiece.
The SiOnyx Aurora is the world’s first day/night action camera with true color night vision. Aurora lets you capture footage all day and night without leaving you in the dark. Our patented ultra-low light CMOS technology allows you to see and capture the previously unseen. And just in case it rains on your parade, you’re good to go—Aurora’s waterproof durability makes it tough enough for even the most rugged adventures.
The Aurora night vision camera is transforming the way people capture and share their lives. Its advanced ability to reveal and record activities from dusk to dawn makes night your new playground. Its ability to make the best use of image data through its larger pixel size, coupled with sensors that see in infrared, make it ideal for night-oriented professional industries and for countless personal photography needs.
The SiOnyx Aurora is there for you, day and night.
We invite you to stop by Booth 29127-SL at the Colorado Convention Center in Denver so we can show you all the Aurora has to offer. You can try our camera in the dark and see what you’ve never seen before.